Privacy Policy

At Direct Car Loans, we are dedicated to safeguarding and preserving your privacy when visiting our site or
communicating electronically with us.

This Privacy Policy governs the manner in which Direct Car Loans LTD collects, uses, maintains and discloses
information collected from users (each, a “User”) of the www.directcarloans.ca website (“Site”).
This privacy policy applies to the Site and all products and services offered by Direct Car Loans LTD.

Personal identification information

In operating our website we may collect and process the following data about you:

i. Details of your visits to our website and the resources that you
access, including, but not limited to, traffic data, location data, weblogs and other communication data.

ii. Information that you provide by filling in forms on our website, such as when you request for information or applying for a service.

iii. Information provided to us when you communicate with us for any reason.

Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site related activities.

Non-personal identification information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system, service providers utilized, and other similar information.

Web browser cookies

This site uses cookies – small text files that are placed on your machine to help the site provide a better user
experience. In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymized tracking data to third party applications like Google Analytics.

All computers have the ability to decline cookies. This can be done by activating the setting on your browser which
enables you to decline the cookies. Please note that should you choose to decline cookies, you may be unable to
access particular parts of our website.
How we use collected information

Direct Car Loans LTD may collect and use Users personal information for the following purposes:

  •  – To provide you with information requested from us, relating to our products or services.
  •  – To meet our contractual commitment to you.
  •  – To notify you about any changes that may affect our service.
  • – To improve customer service
    Information you provide helps us respond to your customer service requests and support needs more efficiently.
  • – To personalize user experience
    We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.
  • – To improve our Site
    We may use feedback you provide to improve our products and services.

 

How we protect your information

We adopt appropriate data collection, storage and processing practices and security measures to protect against
unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.
The transmission of the information over the internet is not completely secure and therefore we cannot guarantee the
security of data sent to us electronically and transmission of such data is therefore entirely at your own risk.

Sharing your personal information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated
demographic information not linked to any personal identification information regarding visitors and users with our
business partners, trusted affiliates and advertisers for the purposes outlined above.

Third party websites

Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers,
advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services,
including their content and links, may be constantly changing. These sites and services may have their own privacy
policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.

Advertising

Ads appearing on our site may be delivered to Users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile non-personal identification information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This privacy policy does not cover the use of cookies by any advertisers.

Google AdSense

Some of the ads may be served by Google. Google’s use of the DART cookie enables it to serve ads to Users based on their visit to our Site and other sites on the Internet. DART uses “non personally identifiable information” and does NOT track personal information about you, such as your name, email address, physical address, etc. You may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy at
 http://www.google.com/privacy_ads.html

Changes to this privacy policy

Direct Car Loans LTD has the discretion to update this privacy policy at any time. When we do, we will revise the
updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay
informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
Your acceptance of these terms

By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site,
please contact us at:
Direct Car Loans LTD
www.directcarloans.ca
4818 1 Street SW Calgary, AB, T2G 0A2
Tel: 1-866-291-1999, Fax: 1-866-694-0292
Email: cs@directcarloans.ca

This document was last updated on January 27, 2014